AR - News, Features, and Slideshows

News about AR
  • PwC flags challenges for media and entertainment companies

    PwC has released its 18th annual Global Entertainment and Media Outlook 2017-2021 saying that entertainment and media companies accustomed to competing and creating differentiation through content and distribution must focus more intensely on user experience (UX).

  • Creative agency Method creates AR & VR content arm

    ​Auckland-based creative agency, Method, has launched a specialist augmented and virtual reality arm, M Theory, saying it will enable the company to keep up with client demand for AR and VR content.

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