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  • 16 March 2019 03:07

Confirmit Announces Record New Business Success for 2018

Unprecedented year for new clients underpinned by global alignment and R&D investment

Confirmit has reaffirmed its position as a leading global solutions provider for Voice of the Customer (VoC), Voice of the Employee and Market Research, ending 2018 on a high note.

The company secured record revenues from new customers, with a 43% increase in its Voice of the Employee business as a result of its innovative new solution for employee engagement.

Confirmit has started 2019 by announcing a 25% increase in its R&D team, with new team members joining the group in offices in EMEA and North America.

“We’re very excited to be bringing new expertise to our outstanding R&D team” said Ken Østreng, CEO. “The pace of change in our industry continues to increase and we are committed to driving the market by providing world-class solutions to support our clients as they strive to make smart, insight-driven decisions that deliver great outcomes”.

Confirmit’s deep relationships with clients were also highlighted in a year in which multi-year agreements with customers reached a record high.

“We are dedicated to being a trusted advisor and partner to our clients” said Mr Østreng. “Our long-standing relationships with so many of our customers are a testament to our collaborative and customer-centric approach, which is underpinned by our focus on innovation. I’m looking forward to continuing to support – and accelerate - our clients’ successes throughout 2019.”

Methodify President Raj Manocha said Methodify was dedicated to helping marketers and insights professionals gain consumer insights faster than ever before—and more often during the marketing process.

“We’ve worked with Confirmit for many years and have been able to build a highly automated platform that gives brands the consumer feedback they need in as little as 24 hours,” said Mr Manocha.

“The incredibly robust and sophisticated nature of Confirmit’s technology makes it the ideal foundation for our platform and that confidence in its ability allows us to focus on delivering the service our clients need.”

Events, Awards and Recognition Confirmit held a range of successful events around the world last year, as well as a series of best practice webinars, on priority industry topics including the importance of automation in Market Research, using AI to augment human decision making in CX, and how to engage Millennials and Generation Z.

Confirmit continues to be recognized as an industry leader through the following achievements, and sets the tone and standard for success through recognition of its customers:

• Celebrating the “2018 ACE Award” winners, dedicated to Confirmit customers who have achieved excellence in customer experience and employee engagement

• Introducing the inaugural “Achievement in Insight and Research (AIR) Awards,” dedicated to recognizing innovation excellence among its Market Research and Insight customers

• Confirmit’s Senior Vice President of Customer Experience Innovation, Claire Sporton, named a “2018 CX Impact Award Winner” by the Customer Experience Professionals Association (CXPA)

• Winning the “2018 CUSTOMER Product of the Year Award” by TMCnet

• Winning the “Top Ten Technology” by the inaugural Loyalty360 Awards

Additional Milestones Throughout 2018, Confirmit has met several exciting company milestones – from the launch of new technology solutions to renewal and creation of innovative partnerships and exciting organizational changes.

• Technology Solutions:

o Version 24 of Confirmit Horizons, designed to support global multi-channel feedback and research programs. The new capabilities focus on ease of use and market-leading innovation, driven by AI and machine learning techniques.

o Account Health, helps stakeholders in B2B organizations understand the health of their account portfolios and manage revenue risks from the frontline through to executive management.

o Employee Pulse, provides a ground-breaking approach to delivering an empowered employee feedback approach. By creating a solution that supports any type of employee feedback — from company-wide surveys, to ad-hoc programs — companies can identify and address specific local issues.

• Organizational Announcements:

o The appointment of Claire Sporton to the role of Senior Vice President, Customer Experience Innovation. In this global position, Sporton ensures that the company continues to deliver the market-leading expertise and technology that businesses need to support their CX programs.

o The appointment of Heidi Brumbach to Executive Vice President, Global Human Resources. In this role, Brumbach ensures that Confirmit’s most vital asset, its people, can bring their best selves to work every day, to support Confirmit clients.

o The promotion of Tim Hannington the role of Chief Revenue Officer. In this position, Hannington manages Confirmit’s entire Sales, Services and Consulting offering at a global level.

o The promotion of Wale Omiyale to a new role with responsibility for Confirmit’s Market Research business development activities globally. Omiyale previously ran Confirmit’s MR business for EMEA and APAC.

The company also saw continued growth in the uptake of its world-class solutions, including:

• 23m unstructured comments analyzed using Confirmit Genius text analytics • Huge growth in the use of the Confirmit AskMe app and in the new, highly-intuitive Survey Designer tool

This growth was supported by Confirmit’s exceptionally stable and secure Confirmit Horizons platform. The company achieved:

• 100% uptime for 2018 on its European and US environments, and 99.99% for its Australian environment.

• SOC 2 Type II Audit and GDPR Compliance

o Confirmit successfully completed a System and Organization Controls (SOC) 2 Type II examination of the Horizons SaaS platform, validating Confirmit’s strong commitment to the security, confidentiality and availability of the Horizons SaaS platform and related organizational procedures.

o Confirmit enhanced the features of its Confirmit Horizons software to facilitate customers’ ability to comply with applicable GDPR requirements.

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