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  • 27 April 2018 13:03

Rackspace Expands VMware Private Cloud as a Service to Customer Data Centres

Extends the benefits of managed private clouds to more enterprises and applications worldwide

SYDNEY – April 26, 2018 – Rackspace® today extended its leadership in the private cloud market with the launch of Rackspace Private Cloud Everywhere, powered by VMware®, a Private Cloud as a Service (PCaaS) enabling cloud servers and storage to be in most data centres or colocation facilities around the world. With this announcement, Rackspace brings the benefits of PCaaS to more organisations and more applications, making their digital transformation faster, more successful, and more affordable. Rackspace Private Cloud Everywhere brings the power of cloud to the customer’s data centre, enabling companies to more easily comply with data sovereignty requirements and improve performance and customer satisfaction by locating cloud resources closer to users.

“Today marks a new era for the VMware cloud market. For the first time, enterprises can have a fully managed VMware private cloud-as-a-service located wherever their users need it,” said Angus Dorney, Director and General Manager for Rackspace. “Private cloud as a service is a huge opportunity for Australia and New Zealand. We are highly regulated and have some of the strictest compliance legislation in the world. This means that for many enterprises, public cloud is not an option. Rackspace Private Cloud Everywhere makes private cloud the optimal platform for the majority of workloads. Customers receive public cloud-like services, with the ease of migration, security, performance and economic advantages of private clouds.”

PCaaS offers enterprises a strategic platform for the majority of workloads, offered wherever the customer needs it, and helps address a range of requirements and issues faced by enterprises undergoing digital transformation. With this solution, enterprises can take advantage of the benefits of PCaaS, including:

• Available Everywhere: Customers have the flexibility to deploy a private cloud wherever they want – in Rackspace data centres, in their existing data centres, or in a third-party colocation facility like Switch’s Tier 5 Platinum Data Centres – which can help them address data sovereignty requirements, provide connectivity for applications, support high performance analytics, address low latency requirements, and overcome data gravity issues.

• Successful Path to Cloud: PCaaS provides an easier and safer migration path that doesn’t require costly and time-consuming application refactoring and allows organisations to continue to leverage their existing application ecosystem. Rackspace backs PCaaS with industry-leading SLAs, including a 99.99 percent API uptime guarantee, a 100 percent network uptime guarantee, a 15-minute live response time to emergency tickets, and 24x7x365 access to our cloud experts.

• Better Economics: Rackspace PCaaS customers see 39 percent savings versus building and operating private clouds themselves1. Rackspace PCaaS also offers customers a choice of economic models enabling them to consume private cloud primarily as operating expenses or capital expenditures, and with innovative on-demand options.

• Ability to Transfer Operations Over Time: Rackspace also offers its Build-Operate-Transfer (BOT) program for customers that want help getting started in cloud but want the option to later operate it themselves. Rackspace BOT implements a structure knowledge transfer process, giving customers increasing exposure to and responsibility for cloud operations, under the supervision of Rackspace cloud experts.

“Enterprise IT expectations have evolved. The market increasingly demands flexibility in cloud deployment models, to address varying workload and organisational needs,” said Deepak Mohan, Research Director at IDC. “The Rackspace Private Cloud Everywhere is a response to this need – bringing together a mix of hosted and owned deployment models, unified under the established VMware cloud environment and delivered through a trusted technology partner. This will increase the consistency, flexibility, and migration paths available to customers, as they execute on their cloud journey.”

“Rackspace has a proven track record helping customers successfully move their business to the cloud,” said Alister Dias, VP and General Manager, at VMware Australia. “Rackspace Private Cloud Everywhere powered by VMware provides customers a common operating environment spanning on-premises data centres and leading public/managed clouds. With Rackspace, we are delivering the optimal environment for all applications—custom-built, packaged, virtualised, cloud-native and SaaS. We are pleased that Rackspace is providing customers with their choice of location to help bring this technology to more enterprises across the globe as companies look to transform their IT operations.”

Rackspace Private Cloud Everywhere, powered by VMware, is available for customers today. To learn more about Rackspace Private Cloud Everywhere, visit: and

About Rackspace

Rackspace is a leading provider of IT as a service in today’s multi-cloud world. It delivers expert advice and integrated managed services across applications, data, security and infrastructure, including public and private clouds and managed hosting. Rackspace partners with every leading technology provider, including Alibaba, AWS, Google, Microsoft, OpenStack, Oracle, SAP, and VMware. The company is uniquely positioned to provide unbiased expertise on which technologies will best serve each customer’s needs. Rackspace was named a leader in the 2018 Gartner Magic Quadrant for Public Cloud Infrastructure Managed Service Providers, Worldwide and has been honoured by Fortune, Glassdoor and others as one of the best places to work. Based in San Antonio, Texas, Rackspace serves more than 140,000 business customers, including most of the Fortune 100, from data centres on five continents. Learn more at

1Rackspace TCO Assessment – Industry Average – April 2018

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