Imagine a service desk, and chances are you envision a team focused on helping and supporting external customers. But often overlooked are equivalent services that are focused instead on serving an organization's internal customers -- helping employees find the answers to their questions and the people they need, for example.
Stories by Katherine Noyes
There are many metrics that can be used to try to predict the success of a customer relationship, but sometimes it's better to simply let history speak for itself. That, in essence, is the premise behind Bullhorn's new Pulse CRM tool, which mines a company's email interactions over time to uncover fresh insights.
It's been nearly four years since investor and entrepreneur, Marc Andreessen, proclaimed that software is "eating the world", and the evidence is everywhere. Full-scale transformations are being wrought upon companies and industries alike, from financial services to agriculture to advertising.
Tableau Software will release a big update to its business intelligence software in the coming weeks, promising that customers will be able to spend more time on data analysis and less on "data wrangling."
Hard on the heels of its Competitor Discovery tool last month, GinzaMetrics has unveiled a new set of tools that aims to help marketers understand the impact of their social-media efforts.
It's getting close to a year since Microsoft and Salesforce.com announced their strategic partnership, and the fruits of their union are beginning to appear. After discussing a number of planned joint products last fall, the two companies on Wednesday launched one of them -- the Salesforce App for Outlook -- into beta.
When it comes to sharing data in the cloud, there's more than one way to deliver security. There's encryption, for instance, which is used by services such as Dropbox to keep data safe. There's also technology such as Box's new Encryption Key Management tool, which aims to give users additional control.
Oracle expects to generate more than US$1 billion in new SaaS and PaaS business in 2015, putting it toe-to-toe in the cloud market with Salesforce.com, Oracle's top executives said Tuesday.
Long email threads can be an occupational hazard for those who collaborate frequently, but Dropbox on Tuesday announced two new features in its business offering that are designed specifically to help address that problem: in-file commenting capabilities and a tool known as the Dropbox badge.
Adobe already offers tailored cloud products for creative and marketing professionals, and on Tuesday it launched a like-minded initiative focused squarely on documents.
Following the launch of Dynamics CRM 2015 last November, Microsoft on Monday announced a Spring update to the software that promises new social, mobile and analytics capabilities along with closer integration with Office 365.
When Patrick Benson joined Ovation Brands back in September 2013, he was given a tall order: modernize an array of legacy IT systems that could no longer keep up with the restaurant-chain conglomerate's business processes.
Cloud computing may not be the optimal approach to every business problem, but Software AG wants to make sure its enterprise customers at least have the option.
The containerization trend has been growing fast and furious over the past year or so in the world of software development, and on Thursday leading player Docker announced a step toward further expansion.
Few would dispute marketing automation's potential to benefit corporate marketing efforts, but with all the many and varied tools out there, keeping campaigns coordinated and cohesive can be difficult.