Stories by Al Kuebler

IT makeover: Creating an 'attraction strategy'

When the CEO asks the CIO to find a way to attract the business units to the IT function, with the ultimate goal of increasing revenue, the CIO realizes his staff is going to need some new skills.

Project shows there's no real change without buy-in

It was about the rockiest start to a major IT initiative I've ever been involved in. Because I'd implemented IT marketing programs earlier in my career, the CIO charged me with doing the same for his organisation.