Stories by Michael Fitzgerald

IT ratchets up social-media involvement

When a late arrival thought he'd catch up on the buzz at a recent conference of CIOs, he logged into Twitter. What he found -- or rather didn't find -- amazed him.

The name game

Tagging offers a potentially powerful way for a company to organize information by making fresh content immediately searchable, letting users designate terms that make sense to them and providing users with a sense of ownership. This ability for tags to provide so much content-describing power for ordinary folks has given rise to the term "folksonomy," as opposed to the more restrictive sounding "taxonomy."

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