Apple is set to bring the full feature set of its QuickTime digital video standard to the Windows 95, Windows NT and Unix operating systems, the company has announced. QuickTime currently is available only in playback versions on Windows. The move represents Apple's transition to a cross-platform software provider, according to company officials, speaking at the International Broadcast Conference (IBC) here.
The company is also developing a series of application programming interfaces (APIs), called the QuickTime Media Layer (QTML). The QTML API set is designed to let developers re-use video clips in QuickTime format on different media -- for example, CD-ROM and Internet -- instead of recompiling the clips for each media type, according to officials.
"QuickTime will be the same on all platforms. Either in creation or playback mode," says Michael Bobrowicz, programme manager for Apple's entertainment and new media group. "The reason we want to do this is that it's what our customers want," he says.
Meanwhile, Macromedia and the Media 100 (formerly Data Translation) have both says that they will support the cross-platform QuickTime standard. "We are currently porting our products over to the Windows NT platform," says Nigel Bealing, sales manager for Media 100, based in Wokingham, Berkshire. "So the ability to port QuickTime to Windows NT is important to us."