Eagle Technology buys into FaxMail, Spectel

Eagle Technology Group has made significant ventures into Internet business by taking a controlling interest in Internet marketing and services company FaxMail, and Spectel, an electronic information supplier to the construction industry.

Eagle Technology Group has made significant ventures into Internet business by taking a controlling interest in Internet marketing and services company FaxMail, and Spectel, an electronic information supplier to the construction industry.

Chris Lines, manager of Internet services at Eagle says "FaxMail with its Superstore site gives us coverage in the Java-based online shopping arena, and Spectel gives us a presence in the building and construction sector. Both Spectel and FaxMail will operate a separate business units within the Eagle Technology Group. We expect to see significant sharing of technologies between the new units as well as the existing law services. We are especially excited that all of the technology has been locally developed."

In an agreement signed yesterday, FaxMail reportedly signed contracts with Eagle to provide unspecified services for at least a year. Eagle will take over both the FaxMail Website (www.faxmail.co.nz) and the Superstore site (www.superstore.co.nz) which has the Warehouse as its anchor tenant. The negotiations between FaxMail and Eagle have been on-going for a "couple of months", according to Lines. The merger will not affect Aardvark or 7am, the other online activities of FaxMail founder Bruce Simpson.

Simpson himself says his role will change only in that "the extra capital and resourcing will allow me to get more done. The original idea when [partners] Jason [Kemp] and Russell [Ferrier] invested last year was that I'd be free to work on the things I enjoy. In fact, they've done most of the negotiations on this while I've sat in the next room working."

He expectsFaxMail to press on to new projects this year: "Any business that doesn't embark on new opportunities in this environment will fail. It's important to exploit new opportunities as they come along."

Lines says the Spectel deal represents another peice in Eagle's strategy.

"The Spectel database has been around for a long time. They have always had an online presence, even back in the old 9.6 dedicated line days. They also have released their product on CD. Their presence on the Internet (www.spectel.co.nz) has been a logical progression. Their data will fit nicely with our other online products."

Line says the Eagle strategy for the Internet is to focus on the delivery of information over the Internet. "We have experience in publishing data on CD's, with kiosks, and on intranets and virtual private networks," says Lines. "But we see the Internet as the one medium that will outpace all the others in the future. We're building a critical mass of datasets and technologies to provide comprehensive services. Our plans are to consolidate for the moment and integrate the existing products for standardised access."

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