Telecom data network goes live in Q4 - but with a different name

After some delay, Telecom's CDPD data-only cellular network will go live in the fourth quarter, but not under that unwieldy acronym. Telecom has instead chosen the brand name Air-Data to market the service. CDPD stands for the generic cellular digital packet data, but was found to be prone to misspelling.

After some delay, Telecom’s CDPD data-only cellular network will go live in the fourth quarter, but not under that unwieldy acronym. Telecom has instead chosen the brand name Air-Data to market the service.

CDPD stands for the generic cellular digital packet data, but was found to be prone to misspelling.

Telecom solutions manager for mobility Chris Burton says the initial focus for AirData will be large corporate clients, with wider business availability due in the first quarter of 1998. Rather than follow the messy cellphone model of marketing, Burton says Telecom is looking at an IT-partnered approach — with AirData sold as part of a solution in conjunction with third parties’ resellers.

As reported in Computerworld earlier this year, CDPD networks are widely used in the US but are not offered as a national service because of the many different telcos. A mobile unit, which may be a computer or a dedicated device such as an Eftpos machine, remains logged on at all times but only uses a channel when sending data. So there’s no need to connect and set up a call.

This makes it much more like a local area network in operation rather than existing cellular networks. And it makes it more suitable for applications with small packets of information such as Eftpos and messaging rather than continuous connection applications such as Internet browsing.

Richard Wood is the editor of New Zealand Reseller News. He can be contacted by fax on 0-9-377 4604 or send email to richard_wood@idg.co.nz.

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