Bell South is predicting 200,000 new mobile phone customers by 2001 through its Prepay call plan.
The plan, which has been very successful overseas, is primarily aimed at customers with limited budgets. The customer buys air time up front by way of prepaid cards available in $20 increments. The cards have a number which is used to credit the specified amount to the phone’s account. The credits have to be used within 60 days or they are lost. If the account isn’t recharged after 60 days the phone is still available to take incoming calls for four months. If the phone still hasn’t been recharged the number is disconnected from the network.
The product is available for $299. This includes the phone unit, connection to the network and $40 call time.