Microsoft Details Oz E-Commerce Strategy

According to Terry Clancy, Microsoft's senior marketing manager, business systems, Microsoft's all-encompassing electronic commerce strategy aims to deliver solutions in the areas of online presence, online selling, corporate purchasing, supply line trading, and financial services.

Five key areas of development form the backbone to Microsoft Corp.'s extensive e-commerce strategy, company officials revealed here Tuesday.

According to Terry Clancy, Microsoft's senior marketing manager, business systems, Microsoft's all-encompassing electronic commerce strategy aims to deliver solutions in the areas of online presence, online selling, corporate purchasing, supply line trading, and financial services.

Eugenio Beaufrand, managing director, Microsoft Australia and South Pacific Region, said the involvement of key partners, such as Optus, Camtech, OzEmail, and Logica, is of prime importance to the strategy. These partners provide the necessary infrastructure to support the project, he said.

Optus and Camtech are key partners in the financing sector of the strategy providing key payment components for customers, Clancy said.

Wilhelmina Duyvestyn, industry manager ADCU, Microsoft, said the company had been working on the e-commerce technology in Australia over the last 12 months. "We feel we have a superior building block... and a good array of partners."

She said more accounts vendors, tax vendors and solutions providers will be joining Microsoft's e-commerce strategy.

In conjunction with its e-commerce strategy announcement, Microsoft also relaunched an upgraded Web site for Dymock's Booksellers incorporating Microsoft's latest technology including e-commerce, Site Server 3.0, due for official release in early March, Internet Information Server (IIS) and SQL Server.

Julian Bish, information technology manager for Dymocks, said within months, two million books would be available through the online bookstore.

Join the newsletter!

Error: Please check your email address.
Show Comments

Market Place

[]