Lycos acquires Gamesville.com in $US207M deal

Internet portal Lycos has announced a definitive agreement to acquire online gaming content provider and direct marketer Gamesville.com in a deal valued at $US207 million.

Internet portal Lycos has announced a definitive agreement to acquire online gaming content provider and direct marketer Gamesville.com in a deal valued at $US207 million.

The acquisition of Gamesville.com, which Lycos billed as one of the Web's "stickiest" sites, will generate more revenue and provide a nearly 20% boost to Lycos' daily usage minutes as well as strengthen the company's direct-marketing efforts, Lycos President and Chief Executive Officer Bob Davis said in a statement. A sticky site is one that users visit for extended periods of time, and to which users return repeatedly.

Lycos, in Waltham, Massachusetts, can be reached via the Web at http://wwww.lycos.com.

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