The Lotteries Commission has purchased a number of domain names but don't expect to see online Instant Kiwi any time soon.
"Really it's more of a precautionary measure because we know we'll move that way one day," says IS manager Martin Cassidy.
Elotto.co.nz, ekino.co.nz and einstantkiwi.co.nz are three of the domain names registered by the commission.
"We're very much aware of our market and the type of people who buy these things. Take Instant Kiwis - they're what we call an impulse buy product but it's not quite an impulse to log in at the moment."