Telecom's DSL user base is climbing slowly but steadily, albeit off a low starting point.
Telecom says that in June 2002 it had 25,000 residential DSL customers, up from only 6300 in June last year - an increase of 296%.
Business users have increased by less - from 10,000 to 17,500 in a year, an increase of 75%.
Telecom says the increase in the residential market is due in part to the increased product awareness following a number of marketing campaigns in the sector.
The figures include customers using both JetStream Starter, the speed capped service, and also the higher-end IP.Network family of products, although Telecom won't break those figures out, citing commercial sensitivity.
Telecom says it is increasing its DSL user base by 2000 residential and 700 business customers a month, meaning Telecom should break through the 37,000 residential customers mark by the end of the year. Business DSL users should hit nearly 22,000 in the same period.
However, compared with dial-up connections, the number of DSL users is tiny: Telecom reports Xtra's customer base has 380,000 "active dial-up customers" at the end of June this year, up 28.4% on the year before. Users are also spending longer online, averaging 30.6 hours a month, an increase of 22% on the year before.
Today 80% of Telecom business lines and 70% of residential lines have access to broadband. Telecom's annual report says revenue from data products has increased by 8.7% - something it puts down to the "growth in the take-up of ADSL broadband products such as JetStream, and IP network and packet-switched services".
By comparison, Telstra claims to have increased its broadband user base by 82% year on year from 67,000 to 122,000 in its latest half yearly report. Telstra was adding around 9000 DSL subscribers per month in the first quarter of this year, aiming to reach 17,000 a month by June 2002.