A global animal health industry portal serving the Asia-Pacific has opened for business.
VetSquare.com focuses on the daily activities of vets, including sourcing animal medicines, sourcing for business partners, information exchange, product customisation and career placements.
The Singapore company that runs the site says its target market includes buyers, sellers, traders, nutritionists, vets, research scientists, institutions, associations and lab scientists.
The portal has been developed by industry specialists and venture capitalists. Users can complete transactions online.
VetSquare.com operates offices in the US and the UK and will soon open an office in Australia. Spokesman Kenny Pereira says any specific New Zealand operations would depend on future demand for the service and the company finding local partners.