NZ dollar set to slam PC prices

Compaq says the deflated Kiwi dollar has forced it to increase hardware prices, but Dell has just lowered the price-tag on its Optiplex desktop PCs.

Compaq says the deflated Kiwi dollar has forced it to increase hardware prices, but Dell has lowered the price tag on its Optiplex desktop PCs.

Compaq's commercial personal computing director, Sue Leikis, says the company was reluctant to increase prices on some products including Intel servers, storage products and commercial PCs, but that it was beyond its control. Compaq resellers were told of the change last week.

Meanwhile Dell has lowered prices on select models of its Optiplex desktop PCs by three, six and seven per cent.

Dell general manager Ross Allen counts that fact that Dell builds to-order and doesn’t hold large amounts of stock as one of the reasons that it can lower prices. He says component makers such as Intel regularly drop prices and Dell has managed to pass these on.

Other international brand PC makers continue to hold price hikes at bay. Hewlett-Packard marketing manager Joanna Burgess says the company has currency cover for a couple of months and if any price changes do occur it won’t be until October 1. HP will be reviewing the situation over the next couple of weeks.

Toshiba Australia and New Zealand marketing manager Mark Whittard says the laptop vendor will continue to absorb the exchange increases but it is monitoring the situation.

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