OneSquared moves offshore with AT&T

Effectively a new business model for Fast 50 company

An agreement to provide third-party support for AT&T in New Zealand has taken Wellington ISP OneSquared into nine countries in what is, effectively, a new business model.

By using AT&T’s infrastructure and focusing on automation as much as possible, OneSquared has avoided high setup costs and can use AT&T to take it further afield.

The arrangement follows a tender process AT&T were in for Breathe Communications, a high-tech, integrated advertising and communications solutions company set up a few years ago by entrepreneur Stuart Wilson, who was one of the driving forces behind Victoria University’s Netlink ISP.

“AT&T came into our tender process and suggested we set up an ISP on their network,” Wilson says. “We signed the contract the same day. We were in a space in which they weren’t interested.

“We haven’t had to buy our own infrastructure and it all comes back to a centralised system in New Zealand which we have automated as much as possible.

“We’re in nine countries now and we’re looking to get into Asia Pacific with AT&T.”

Wilson plans to use OneSquared to push Breathe into other countries as the ISP’s customer base builds.

Locally, OneSquared recently added NZTE and MFAT as customers, along with most of the Immigration Service’s ISP work.

The group has also established a mobile phone solution company, Sonic Mobile, which is developing applications for offshore companies as well as providing text messaging and content locally.

Deloittes has recently named the group within its Fast 50 — the fastest 50 growing companies in New Zealand.

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