Cut off their tails with a carving knife
Wireless mice are all the rage in the E-tales office. However, home users should beware a serious design fault with these devices. Once they're free of wires, mice are quite an attractive target for the smaller members of the household who can quite readily hide them in sock drawers, presumably for later dissection and/or reverse engineering.
Fortunately, wireless mice tend to be optical and the blinking red light makes it easier to find them. Wait until after dark to begin the hunt, though.
Your shoelace is undone
April 1 comes and goes every year, regular as clockwork, and yet it still catches some folk out.
Here at E-tales headquarters we don't like to mock our fellow scribes — not unless they're nearby with a pint in hand — but couldn't resist sharing this tale. One of the virtual publications that aggregates press releases (a post-modern take on vanity publishing) led off with a mock story about Telecom's alleged unilateral decision to unbundle its network. Unfortunately, nobody thought to share the gag with a staff reporter, who rang several senior members of the telecommunications industry seeking urgent comment.
We're glad to say a kindly PR flack took pity on him and let him in on the secret.
"Catholic monks living on an island off the coast of Wales have flown in a satellite dish to watch the Pope's funeral."
A Gartner research note on the sale of web analytics firm WebTrends notes: "WebTrends is now strongly challenged at the high end of the market by Coremetrics, Omniture and WebSideStory." When it comes to performance, we can't be drawn on which is best without doing a test, but when it comes to names that play on the title of musicals, WebSideStory wins hands-down.
Lost in translation
Ericsson has long touted the benefits of broadband and its big push internationally has been around the "triple play". This combination of internet access, telephone services and pay TV has been a huge success in Europe and Asia, so much so that Ericsson has added a fourth ingredient: mobile phones. But what to call the company's new found methodology for selling broadband to a non-techie audience? The Swedes have settled on "quad play", rather than the far more entertaining "four play". Shame really.
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