- You silly Puggers
- The Dark Canon of St Arnaud
- Blogs, inc.
You silly Puggers
Zut alors, the French can be so contrary. First they say “mais non!” to the EC constitution and thus threaten to tank the very Eurobundesreich they helped to create with their German chooms. Then iconic car maker Peugeot says “mais oui!” to an internet-only advertising campaign to launch the new 206 GTI hot hatch. Actually, it seems to be the Australian arm of Peugeot doing it, but I didn’t want to spoil the intro with the usual Ockeroonian clichés as I was up to my elbows in the French ones.
Crazy idea though to think this internet advertising thing would ever take off. Typical French, hein?
A mere 1,468cc and 58hp, but such a beauty.
The Dark Canon of St Arnaud
Bill St Arnaud thinks we should either encourage the building of fibre networks or break up Telecom to fix the dismal progress of fast public networks in NZ. Unfortunately, neither alternative is likely to appeal to the government, because more fibre would mean more competition and that would cause Telecom to tank. With voice revenues in terminal decline, the only growth area left for Telecom is data networks. Governments tend to do everything they can to avoid hurting the largest company in the country, so the Mandarins in Wellington must be hard at work thinking of a third way but short of re-nationalising Telecom, there probably isn’t one.
However, if we had any sense, we’d seriously think about putting down the internet infrastructure we need now and not perhaps some time in the next ten years. We can’t afford to fall further behind, basically.
While there is no actual map of the different networks and their locations in NZ, anecdotal evidence suggest there’s no shortage of fibre capacity between the big population centres. And of course, we are now blessed with that very under-utilised international fibre-optic link, the Southern Cross Cable.
The above by itself isn’t hugely useful, because it doesn’t reach end customers. For instance, although its Hong Kong office doesn’t deny or confirm it, I hear that MCI is now selling international transit for around $400 per megabit/s and month. Still expensive by overseas standards, but apparently half the current best price from the telcos. The problem is that MCI doesn’t have a national network like the telcos, so customers wanting to buy the cheaper data transit face delivery difficulties. What if there were a government incentive of some kind for MCI and Vector, for example, to build the network out beyond the single customer they’re going to service, so that future users could connect as well? That might encourage the infrastructure companies to join up the various “network islands” and spread fibre beyond the CBDs.
The info dissemination business is a funny one. The straight dope isn’t valued much by employers and consumers. Instead, the big money goes on “focused” and “targeted” corporate communications of different kinds and thus, most advertising and PR people earn a great deal more than their journalist and book writer brethren.
That’s just the way it is, so I wasn’t entirely surprised to see that corporations now hire bloggers and pay them rather fulsomely. Kind of spoils the idea of web-logs being independent individual voices of the web, but hey… money doesn’t smell.
Yeah, I know, it’s /.