An international expert on geospatial and location-aware technologies will be telling Wellington audiences next week that businesses hugely underestimate the potential of such technologies for improving their bottom line and service to customers.
Peter Batty is vice president and chief technology officer at US-based graphics and geospatial vendor Intergraph.
Batty will give the keynote address at a seminar on February 28 in Wellington organised by the Geospatial Information and Technology Association (GITA).
Batty’s keynote will cover developments in wireless communications and mobile devices, location tracking technologies, as well as web services and internet-related developments. He will also discuss the impact of “non-traditional vendors” such as Google, Microsoft and Yahoo on the geospatial IT industry.
Chris Stoltz, general manager for GITA Australia and New Zealand, compares him to Bill Gates.
“He’s the sort of person who has an understanding of spatial data and location-aware technologies that goes beyond what most of us would dream of having,” Stoltz says. “And because of this he has very valuable insights to share with us”.
Stoltz says Batty is keen to get a message to the managers of businesses that “they have within their grasp the capability of vastly improving their organisations in terms of both financial performance and delivery of services to their clients.”
The seminar has the overall title, “Quick, where are my assets and what state are they in?”