US company CableOrganizer says product searches have increased by up to 40% since it implemented Christchurch-based SLI Systems’ hosted site search and search engine optimisation products in March.
CableOrganizer sells cable, wire and equipment management solutions, both in the US and in France. The company was recently rated 127th in Inc. magazine’s 500 fastest growing companies in the US. It has more than 10,000 active products.
COO Paul Holstein says SLI’s Learning Search and Site Champion products have been the single most important catalyst to sales conversions. “Our results show that an informed customer who is able to obtain relevant information in an efficient manner is more likely to buy and become a repeat shopper,” he says.
Recently, the CEO of another US customer of SLI, Ylighting, made a personal investment in SLI, based on his experience working with the company.