Online voting has begun in the PC World Reader’s Choice Awards 2008, with the magazine’s readers being asked to pick the best hardware, software and services of the year.
The awards have been on a two-year hiatus. Editorial Director Chris Keall says they returned retooled for stronger reader interest.
“In the past, some people called the awards predictable,” says Keall. “And in certain categories where a product had gained its market dominance by dint of its political or legal manoeuvring, that was a fair call.”
With this year’s voting, PC World looks beyond market dominance by introducing a new qualitative voting system. In each category, readers are asked which product they own, then also to rate whether they would by it again, recommend it or, if a service, whether they plan to switch in the next six months.
Keall says new categories will range from software-as-a-service to new awards in home entertainment and gadgets.
Voting is open on pcworld.co.nz until March 31. Results will be in the May edition of PC World.