TelstraClear attacks mobile business once more

Company launches new mobile plans

TelstraClear today launched new mobile plans, effectively re-entering the mobile market, after the collapse of its relationship with Vodafone last July.

The telco will use Telecom's network to provide services, dubbed BizMobile Voice and BizMobile Data, on its existing 029 prefix. In addition, a new number range will be announced shortly, says the company's newly appointed head of mobile services, John Bone.

Roaming will be provided in the same manner as for Telecom customers, using world-mode phones with GSM capability, says Bone.

However, Bone insists the new mobile plans are definitely TelstraClear products and that the telco is not just reselling Telecom services. He says TelstraClear will use its own systems to provide "one bill, one provider and one point of contact" for customers.

"Everything at the back-end is ours, and the plans were structured by TelstraClear, rather than taking a margin off someone else or reselling it," he says.

Bone says the contractual relationship between TelstraClear and Telecom is different from the one it had with Vodafone, so the offerings are now "very much TelstraClear products".

These differences will also ensure the relationship lasts, he says.

TelstraClear has had some basic mobile plans available since last year's meltdown, but the new plans see it bringing a more comprehensive offering to market once again. The offerings launched today are aimed primarily at small- and medium-sized enterprises, but TelstraClear has the ability to tailor solutions for the top-end of town. The company will also launch consumer plans in the near future, says Bone.

Existing customers will have the option to move to the new plans as they are released, he says.

"There is no 'grandfathered' state."

Bone says TelstraClear's approach is about the "whole of business", and mobile is an important part of that. The telco will be "aggressively targeting whole of business for new and existing customers", it says in an accompanying statement.

"We have a lot of value to add, with mobile and fixed-line convergence," says Bone.

Voice-bundles start with a $30 monthly fee plus 40 cents per minute, plan, with other plans including 200 or 400 bundled minutes at a higher monthly charge, but with lower per-minute rates.

An entry-level 20MB data plan costs $10 monthly plus $1 per MB, while the top, 3GB, plan costs $75 a month and 50¢ a MB.

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