World's first Windows Metro app agency launches in Auckland

Auckland app agency officially launches its Windows Metro specific development services

What could be the world’s first fully dedicated dev shop for Windows Metro apps officially launched last night on the Auckland waterfront.

Marker Metro is an Auckland company which has designed apps for The New Zealand Herald, Trade Me, and the Rugby World Cup, the last of which won the inaugural Windows Phone Solution of the Year award from Microsoft New Zealand last year.

Marker Metro CEO Keith Patton says the team have been working on Windows Phone 7 and Windows 8 apps for the last year - but only officially launched their services last night.

Marker Metro designs and develops its apps entirely with Microsoft’s Metro interface.

Metro is the new design aesthetic which dominates the new Windows 8 operating system, and can be seen on Windows Phone 7 devices like the Nokia Lumia 800. According to Microsoft it focuses on a full screen experience, and removes older design elements like faux-chrome toolbars.

Metro apps will be the only supported app style on ARM devices running Windows 8 , like the recently announced Surface tablet.

Marker Metro is looking to take advantage of this fact.

“Microsoft Windows powers the lion’s share of consumer PCs around the world today,” says Patton.

“It’s natural that millions of users will soon upgrade to Windows 8, either through a software upgrade or on new PCs and tablets like the Surface device just announced.”

Marker Metro was founded by Jon Beattie current COO. Beattie is also the founder of Auckland-based digital agency Marker Studios.

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