EyeToy production pumped up

OAKLAND, CALIFORNIA (11/10/2003) - Nam Tai Electronics Inc. announced Monday that it has increased the production capacity of the EyeToy Camera for Sony Corp.'s PlayStation 2 (PS2). In response to growing demand, the company has increased its production capacity of EyeToy by 14 times, changing its output from 50,000 units a month to 750,000 units.

"We are very excited to see that the EyeToy has received such a great market response since its first launch in Europe," Tadao Murakami, chairman of Nam Tai said. "We believe that EyeToy will continue to make a great success with its forthcoming release in both Japan and North America."

The EyeToy is a USB (universal serial bus) camera peripheral for the PS2 that employs motion-tracking technology, capturing the player's body movement and using it to play interactive games. The EyeToy has seen huge success in Europe, selling one million units in four months, and shipped to retailers in the United States last week.

"With our extensive manufacturing expertise in image-capturing devices, Nam Tai will continue to diversify the product line on image-capturing devices and capture the huge business opportunities arising in this area," Murakami said.

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