HP advocates the convergence path

Launches HP Converged Infrastructure Architecture

Technology behemoth HP has identified 'converged infrastructure architecture' as the next trend in the building of future data centres.

This "converged infrastructure" approach, according to David Donatelli, executive vice president and general manager, enterprise servers and networking business unit, HP Enterprise Business, combines existing technologies and some new ones, including an updated Neoview enterprise data warehousing platform, into one single offering.

In view of this trend of convergence, HP on Thursday (5 Nov) announced new products, solutions and services that help organisations drive innovation and meet the changing business needs.

Organisations thrive in unpredictability

HP's new approach of breaking the silos in the data centre is based on new research conducted on behalf of HP. According to HP's research findings based on interviews with more than 400 CIOs worldwide, more than 90 per cent of senior business decision-makers believe business cycles will continue to be unpredictable in the next few years. As a result, 80 per cent recognise a need to be far more flexible in their approaches to business and technology.

Another finding shows that 84 per cent of senior business leaders believe innovation will be critical to their organisation's success and 71 per cent would sanction more technology investments if they could see how those investments met their organisation's time-to market and business opportunity needs.

David Donatelli"From our perspective on technology, we foresee, as strategy, that a major shift is occurring," Donatelli (picture, left) told CIO Asia. "If you look at the way technology has been deployed in the last two decades, it has been done in a really specialised manner--you had a specialised network, a specialised server, and so on, and all these things were managed in their own little stack separately. In addition to that, management software was managed separately. Even the power in the data centre, in terms of requirement, was managed separately. That's the way IT has been running all around the world. What we believe is going to happen here is that now all this is going to re-combine so that you will see products that will combine servers and networking with common management."

New offerings

According to HP, its new offerings allow organisations to thrive in unpredictability by building technology environments that deliver:

• Line of sight -- Enabling improved competitiveness and mitigation of risk through business data management, information governance and business analytics.

• Innovation -- Speeding time to market for new goods and services, while simultaneously reducing the cost of lost time, opportunity and effort is achieved through the best use of technology to meet customers' unique problems.

• Elasticity -- Returning to peak form after being compressed or stretched is achieved through a converged infrastructure.

HP Neoview Advantage, the new release of the HP Neoview enterprise data warehouse platform, supports real-time insight and decision-making, allowing customers to respond to business events faster.

Announcing the release of the HP Converged Infrastructure architecture, Donatelli said it delivers a technology environment that rapidly adjusts to meet organisations' changing needs.

According to him, this approach addresses IT sprawl, the main cause of technology spending being focused on maintenance instead of innovation. It is easy to deploy, it lowers network costs and reduces complexity, optimises use through virtual resource pools, and has an improved energy integration and effectiveness across the data centre through data centre smart grid technology.

Paul Miller"What we see is today, one of the issues in the data centre is that customers have no way of collecting the energy utilisation across the data centre," said Paul Miller (picture, right), vice president, worldwide marketing, enterprise storage and servers, Technology Solutions Group, HP. "HP environmental edge product gives you a total visual view of power consumption as well as the cooling consumption."

Other services

HP also announced a new HP Converged Infrastructure Consulting Services. This is to "help customers quickly and seamlessly transition from isolated product-centric technologies to a highly flexible converged infrastructure". The new services will allow customers to design, test and implement highly scalable infrastructures.

For customers who do not want to build infrastructure themselves, HP said its HP Enterprise Services provides a full range of IT outsourcing services to deliver an HP Converged Infrastructure. Organisations can outsource all or part of their infrastructure based on their business needs.

The company also offers flexible financing solutions for customers deploying an HP Converged Infrastructure through HP Financial Services, the company's leasing and life cycle asset management services subsidiary.

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