International role for NZTech chief Graeme Muller

Muller elected to WITSA board

Graeme Muller, the chief executive of the New Zealand Technology Industry Association (NZTech), has been elected to the board of the World Information Technology and Services Alliance (WITSA), an international voice of the global ICT industry with members from over 80 countries. It is claimed to represent 90 percent of the global IT industry.

Muller said his appointment was an opportunity to raise awareness globally that New Zealand is a leading hi-tech nation. “There are huge opportunities for New Zealand tech firms to grow internationally and I will be working to ensure policies and relationships are in place to help them throughout the world,” he said.

“By getting onto the WITSA board I hope to be able to develop international relationships to help smooth the way for our exporting tech firms and raise the global awareness of how advanced New Zealand firms are.

“The New Zealand tech sector is growing at unprecedented rates and now accounts for nine percent of GDP and employs five percent of the workforce. But the big opportunity is the growth of exports, worth $6.3 billion in 2015 and on track to cross the $10 billion mark by 2018 at current growth rates.

Muller said WITSA was dedicated to advocating policies that advance economic growth and development, facilitating international trade and investment in ICT products and services and providing tech firms around the world with a broad network of connections.

“WITSA members worked together to achieve a shared vision on important issues of common interest. WITSA makes it possible for its members — ranging from Mongolia and Argentina to Kenya and the United States — to identify common issues and priorities, exchange valuable information, and present a united position on industry issues.”

Muller cited the finding of the annual Technology Investment Network’s TIN 100 report released this week saying “New Zealand’s leading 200 hi-tech companies have reached combined annual revenues of $9.4 billion – up 12 percent in just one year. … We have hundreds of world class tech firms and market leaders, and amazing new successful firms emerging every year.”

However another report a day earlier, the Market Measures report, had been critical of the tech industry has a whole saying most firms showed a lack of focus on sales efficiency that would prevent most of them from growing substantially.

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