NZ iPad cloud firm flies the flag for Kiwi innovation in Las Vegas

“It’s great to see Kiwi technology firms continuing to expand their activities around the globe."

Stellar Library, a cloud-based document management system for iPads, is heading to Interop, the world’s largest annual trade fair for information technology.

Stellar Library is the only New Zealand company to exhibit at this year’s flagship event held in Las Vegas from April 27 to May 1.

Interop is the leading independent technology forum around the world, with annual events in New York, London, India, Tokyo and Las Vegas. Last year more than 5000 IT professionals and tech industry insiders came to Las Vegas to see more than 125 exhibits.

Keynote speakers include top technology experts from HBO and Google, with a presentation from Harper Reed, former Chief Technology Officer of the Obama for America campaign and CEO of Modest, Inc.

As a result, Stellar Library will be involved in the Cloud Connect exhibition at Interop which will run over five days and provide content dedicated to empowering the cloud-enabled enterprise.

Stellar Library’s General Manager Acquisitions, Dave Andrew, says exhibiting at Interop is a chance to build on the growing interest from various companies operating in the United States.

“From the time we began promoting our product online we have received enquiries from the States," Andrew says.

"We are looking forward to learning about the latest IT innovations and networking with likeminded organisations."

Andrew says Stellar Library recently embarked on an aggressive expansion plan following an injection of capital by high profile New Zealand investor, Andrew Bagnall.

"A lot of the overseas interest has been from companies who want to sell Stellar Library on our behalf," he adds.

"We strongly believe this model can form the basis of our overseas sales activity and Interop will be a fantastic chance to engage directly with these potential partners."

Andrew says Stellar Library is moving quickly with its global push in an effort to take advantage of what he thinks is their lead in this segment.

Echoing Andrew's comments, New Zealand Trade and Enterprise (NZTE) Customer Director Terry Allen believes that by exhibiting at events such as Interop, companies like Stellar Library raise the profile for the whole Kiwi technology sector as well as helping promote their own products.

Furthermore, Stellar Library is receiving support from the NZTE to make connections in the U.S. market.

“It’s great to see Kiwi technology firms continuing to expand their activities around the globe, and we are putting people on the ground in key locations, such as San Francisco, home of Silicon Valley, to assist them," Allen adds.

Andrew says Stellar Library’s success is a result of the system’s secure communication between devices, ease of use and implementation, highlighting a clear niche for the brand in the U.S.

“Stellar Library is particularly appropriate for organisations who want controlled, secure distribution of board papers, full audit tracking of access and use of those papers as well as the ability to remove sensitive information from devices," he adds.

Read more: Stellar Library attracts interest in market

"It also works for organisations which need to securely and manage large amounts of paper information. This includes the legal profession as well sales and distribution companies.

"Many of the products in this space are industrial strength, requiring full integration with business processes and IT systems.

"The beauty of Stellar Library is that it is easy to use and simple to install. If you need secure document management, you can download the software and start using it.

"There is customer support information on the website and the software lends itself to inbound marketing campaigns."

Looking ahead, Andrew says it’s an exciting time for businesses and organisations to be involved with a New Zealand company that is leading the charge for smarter information management technology on the global stage.

“We’re excited to be stepping up as a proud New Zealand company at Interop," he adds.

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